NCT DREAM set to bring exclusive 'Hot Sauce' performance to MTV Asia Spotlight as featured artist of the month
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Singapore/Korea, May 4, 2021 - MTV today announced that chart-topping K-pop group NCT DREAM, will be its featured artist of the month for MTV Asia Spotlight. As part of the music special, the seven-member NCT collaborative team is set to perform an exclusive never-before-seen rendition of 'Hot Sauce', the titular lead single from their highly anticipated first studio album.
In addition to the performance, fans can look forward to a showcase of the group's signature youthful energy and charm in interviews and other exclusive content. These will be released throughout the month on MTV's social media platforms (Youtube, Twitter) and linear channel, kicking off with an intimate interview vignette.
Since NCT's debut on MTV Asia Spotlight in April 2018, NCT and MTV have created several firsts and unforgettable moments together. NCT 127, another team within the NCT brand, made history as the first K-pop act to perform live at the MTV Europe Music Awards in the 2019 edition, while NCT headlined the first digital MTV World Stage in Indonesia in 2020.
MTV Asia Spotlight has brought audiences closer to a bevy of notable regional acts, from K-pop legends SUPER JUNIOR and lauded Malaysian singer-songwriter Yuna, to mandopop queen G.E.M. and Filipino idol group SB19.
NCT DREAM is a collaborative team within the umbrella of the NCT brand, which stands for ‘Neo Culture Technology,’ and is based on the concept of openness and expandability, allowing the addition of new members without limit. NCT DREAM will be releasing their first studio album 'Hot Sauce' in May 2021 with MARK, RENJUN, JENO, HAECHAN, JAEMIN, CHENLE, and JISUNG being the active members. The group debuted in August 2016 with their single 'Chewing Gum'. Since then, NCT DREAM released 'My First and Last', 'We Young', 'GO', and 'We Go Up', presenting music and performances only teens can express, full of a wide range of emotions and images, from fresh and bubbly charms to a more powerful spirit. Not only did they peak on various music charts and shows, NCT DREAM also received the 'Top Promising Group' Award from 'The 5th V Chart Awards' hosted by YinYueTai, one of the biggest music awards in China. The group was also named on Billboard's '21 Under 21: Music's Next Generation' list for three consecutive years from 2018 to 2020, and was the only Asian artist on TIME's '25 Most Influential Teens of 2018', once again showcasing their status as an influential young group around the world. The group continued to prove their global rise with 'Reload' in 2020, which reached No.1 on music charts in 51 countries around the world, No.1 on 'Billboard's Emerging Artist Chart' and China QQ Music Digital Album Sales chart.
About MTV Asia Spotlight
MTV Asia Spotlight is a monthly music feature that gives audiences access to popular and up-and-coming acts from within Asia. Through a showcase of performances, music videos, interviews and other exclusive content, music fans will get to know more about the region’s unmissable musical acts.
MTV is the leading global youth media brand in 180 countries, reaching 450 million households in nearly 30 different languages across every platform. A unit of Viacom Inc. (NASDAQ: VIAB, VIA), MTV operations span cable and mobile networks, live events, theatrical films and MTV Studios.
About SM Entertainment
SM Entertainment Co., Ltd. is Korea's largest entertainment company, widely known to be the birthplace of K-pop, founded in 1995 by Soo-Man Lee. The company has developed and popularized numerous K-pop stars with huge global fandoms, and is known for having led the global K-pop phenomenon of "Hallyu," also known as the "Korean Wave".
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About Paramount Asia
Paramount Global (NASDAQ: PARA, PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, its portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry’s most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, Paramount Global provides powerful capabilities in production, distribution and advertising solutions.